Hashtags for TikTok to go viral can make or break a video’s success. Get them right, and your content can land on the For You Page. Use the wrong ones, and it might not get seen at all.
Some people swear by popular hashtags, while others focus on niche hashtags to reach a specific audience. So, what works?
The best approach is a mix of trending hashtags for visibility, branded hashtags for identity, and specific hashtags that match your content.
In this guide, we’ll break down the best hashtags for TikTok, how many to use, and how to find hashtags for TikTok to go viral in 2025.
TikTok’s algorithm sorts and recommends content based on the hashtags on TikTok that creators use. By adding relevant hashtags, you help TikTok understand what your video is about and who should see it.
The better the match, the higher the chances of reaching an audience that engages.
On the other hand, using too many irrelevant hashtags can work against you. If your hashtags don’t align with your content, TikTok may show your video to the wrong viewers, leading to fewer interactions.
A smart hashtag strategy involves a mix of popular hashtags, niche hashtags, and branded hashtags. This balance helps expand reach while keeping content relevant to your target audience.
While trending hashtags can give your video a quick boost, they’re most effective when paired with specific hashtags that reflect the actual topic.
For example, a fitness creator might use popular TikTok hashtags like #Workout, but add relevant and trending hashtags such as:
helps attract the right viewers.
TikTok’s algorithm doesn’t just look at hashtags it also considers how much engagement a video gets. If a post has a lot of likes, comments, and shares, TikTok sees it as valuable content and pushes it to more users.
This is why many creators look for ways to increase engagement early on. Some evenbuy TikTok likes to give their content an amplification, helping it gain traction faster.
A combination of the best hashtags for TikTok and strong engagement signals makes it much easier to land on the For You Page.
Not all hashtags on TikTok work the same way. Some are broad and attract millions of views, while others are more targeted and help reach a niche audience. The key to success is finding the best hashtags that match your content.
Using hashtags for TikTok to go viral isn’t just about picking the most popular hashtags it’s about creating a solid hashtag strategy that combines different types of tags. Here’s what works best:
The best hashtags for TikTok depend on your niche and content type. Testing different combinations and tracking what works is the smartest way to improve hashtag performance and get on the For You Page.
Hashtags serve different purposes on TikTok. Some boost reach by tapping into popular hashtags, while others focus on engagement through niche hashtags.
Using trending TikTok hashtags can help videos gain traction, but long-term success depends on a balanced hashtag strategy. Knowing which hashtags to use and when, can make all the difference in getting your content seen.
Using popular hashtags can expose your content to millions of users, but high competition makes it harder to stand out.
These top TikTok hashtags like #FYP and #Viral are used in countless TikTok videos, making them great for visibility but less effective for targeted reach.
On the other hand, niche hashtags connect your content with a specific audience. A food creator, for example, benefits more from #FoodieTok than a general hashtag like #Trending.
If you're in the food industry, using the right hashtags can help your videos reach the people who crave your content. Here are some that can help get your content in front of the right audience:
Using the right food hashtags makes a huge difference in who sees your videos. It’s like serving up your content on a silver platter to the right audience instead of hoping someone stumbles upon it.
Combining both popular hashtags and relevant hashtags creates a balanced hashtag strategy that improves visibility and audience engagement.
Many creators chase trending hashtags because they can quickly increase views. TikTok’s Discover page updates daily with the latest viral topics, making it easy to find new trends.
However, relying only on trending hashtags isn't a long-term strategy. Trends change fast, so it’s essential to pair them with hashtags relevant to your content.
While hashtags on TikTok are useful for searchability, they also play a huge role in engagement. Brands and influencers often launch hashtag challenges, encouraging users to create content around a specific theme.
These challenges make it easier for a video to reach a larger audience, especially when paired with top TikTok hashtags and relevant hashtags.
A well-planned hashtag strategy ensures that your content doesn’t get lost in the crowd. Instead of just using as many hashtags as possible, it’s about selecting the right mix of popular hashtags, trending hashtags, and hashtags on TikTok that fit your content.
Pro Tip: Want to increase engagement even faster? You canbuy TikTok shares to increase visibility and encourage more interactions on your videos.
Here are the 50 most effective hashtags that are currently driving visibility on the platform:
Picking the right TikTok hashtags isn’t just about adding random words to your caption. A well-thought-out hashtag strategy ensures that your content reaches the right audience and performs better over time.
The key is to mix different types of hashtags on TikTok to maximize visibility.
A combination of popular hashtags, niche hashtags, and relevant hashtags is essential for growth. Popular hashtags can increase exposure, but they also come with intense competition.
Meanwhile, niche hashtags help target a specific audience that’s more likely to engage with your content.
The table below shows how different types of TikTok hashtags impact visibility and engagement:
|
Hashtag Type |
Purpose |
Example Hashtags |
Best For |
|
Popular Hashtags |
Reach a broad audience but high competition |
#FYP, #Trending, #Viral |
Maximising visibility |
|
Niche Hashtags |
Attract a targeted audience |
#FitnessTips, #FoodieTok |
Connecting with interested users |
|
Relevant Hashtags |
Match the video’s theme for better engagement |
#MakeupTutorial, #TechReview |
Improving algorithm recommendations |
|
Hashtag Challenges |
Encourage user participation and trends |
#DanceChallenge, #DuetThis |
Increasing interaction and shares |
Taking part in hashtag challenges is one of the fastest ways to grow. These challenges often trend on TikTok, giving your video a better chance of getting noticed.
Instead of using the same hashtags in every post, mix in new trending challenges that align with your content.
A strong hashtag strategy makes a real difference in how your content performs. Whether you create your hashtags for branding or experiment with relevant hashtags, choosing the right mix will improve your reach and audience engagement.
Using TikTok hashtags the wrong way can hurt your reach instead of helping it. Many creators make simple mistakes that stop their TikTok videos from getting noticed. If you want to use hashtags for TikTok to go viral, avoid these common pitfalls:
A smart hashtag strategy is about balance choosing the right TikTok hashtags, avoiding spammy tactics, and keeping things fresh.
Finding the right hashtags isn’t about guessing it’s about knowing where to look. With millions of TikTok users posting daily, using the best TikTok hashtags helps your content stand out. Here’s how to discover hashtags on TikTok that work.
TikTok makes it easy to see what’s trending. By heading to the Discover page or typing a keyword in the search bar, you’ll find TikTok viral hashtags that are gaining traction.
Checking the number of views on a hashtag also helps determine if it’s worth using.
Creators who consistently go viral aren’t just lucky they know how to use hashtags on TikTok effectively.
Study theirTikTok captions to see which TikTok hashtags they use and how they mix popular and niche tags. This is an easy way to find relevant hashtags without starting from scratch.
Several social media platforms offer tools to track hashtag searches and trends. Websites like Hashtag Expert or TikTok’s analytics can help you discover which TikTok hashtags perform best in your category.
There’s no perfect formula for how many hashtags to use, but experimenting is key. Keep an eye on which hashtags on TikTok bring the most views, and adjust your hashtag strategy based on what works.
Over time, you’ll develop a list of impactful hashtags that consistently perform well.
Using the right hashtags isn’t just about trends it’s about making sure TikTok’s algorithm pushes your content to the right people.
Choosing the right TikTok hashtags can make or break a video’s success. TikTok’s algorithm pushes content based on relevance, so using the best TikTok hashtags that match your video helps it reach the right audience.
Simply adding trending hashtags on TikTok isn’t enough hashtags should align with your content to drive real engagement.
Manybrands focus on user-generated content by encouraging followers to participate in challenges with specific hashtags.
This increases visibility and makes videos more shareable. Since trending hashtags on TikTok change constantly, testing different TikTok hashtags is key to finding what works best.
Tracking hashtag performance and adjusting your hashtag strategy over time ensures long-term growth.
For instant engagement amplification, you canbuy TikTok followers, which helps attract more viewers and encourages organic interaction on your content.
The right mix of best TikTok hashtags leads to more views, likes, and shares, helping TikTok’s algorithm place your content in front of the right people.
Finding the right TikTok hashtags isn’t just about guessing it’s about knowing where to look. Every day, new trending hashtags on TikTok emerge, and using them wisely can make a huge difference in how well a video performs.
One of the best ways to discover trending hashtags on TikTok is by checking the platform’s Discover page. TikTok updates this section daily, highlighting which hashtags are gaining traction.
Looking at the captions oftrending TikTok videos can also give insight into what’s working. Many successful creators use a mix of the best TikTok hashtags and niche tags to target their ideal audience.
Brands often encourage user-generated content by creating unique hashtag challenges. When users interact with these campaigns, the hashtags gain popularity and trend faster.
Taking part in these trends can push videos to a wider audience. Instead of only using trending hashtags on TikTok, it’s smart to combine them with long-lasting TikTok hashtags that fit your content.
The key to success is regularly updating your hashtag choices. Since the best TikTok hashtags change frequently, testing different combinations and tracking performance helps improve long-term visibility.
Using the right mix of TikTok hashtags ensures that your content reaches the right audience at the right time.
Even with a solid TikTok hashtags strategy, some mistakes can hurt your video’s performance. Here are the most common errors creators make when using hashtags on TikTok:
There’s no official list of hashtag suggestions, so experimenting with different TikTok hashtags is key. A smart approach keeps your content fresh and visible to the right audience.
Using the right hashtags for TikTok to go viral can make a huge difference in how well your videos perform.
A strong hashtag strategy includes a mix of trending hashtags on TikTok, niche hashtags, and evergreen tags that keep your content visible.
Instead of relying only on popular TikTok hashtags, testing different combinations helps find what works best.
Since TikTok hashtags constantly evolve, staying updated and adjusting your approach is key to long-term success.
Whether you're aiming for viral content or steady growth, choosing the right viral TikTok hashtags will help you reach more viewers and increase engagement.
The best TikTok hashtags depend on your content, but a mix of trending hashtags on TikTok, niche hashtags, and popular TikTok hashtags works best.
Some of the most commonly used hashtags for visibility include #FYP, #Viral, and #TikTokTrend. However, pairing them with different hashtags that are relevant to your video will improve engagement.
Hashtags that drive engagement typically combine the best TikTok hashtags with those targeting a specific audience. High-performing options include #ForYou, #Duet, and #Challenge.
Some creators also benefit from using commented hashtags, as engagement in the comments section can signal TikTok to push the video further.
There’s no guaranteed way to go viral, but using the best TikTok hashtags, engaging content, and strategic posting times increases the chances.
Avoid overloading captions when you add hashtags instead, select 3–6 that fit your niche and the latest trends.
Tools like a hashtag generator can also help find relevant tags based on what’s currently performing well.
The best TikTok hashtags change frequently, but some consistently rank high in reach and engagement. Here are ten commonly used hashtags that help videos gain traction:
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