If you haven't used Instagram for marketing, here are some
statistics that will force you to change your mind. The platform hosts over one
billion visitors every month. 81% of people on it use it to research services
and products. Instagram stories attract more than 500 million people every day.
Another 58% attribute their interest in a particular brand or product to
Instagram stories. The platform also has a large number of influencers who help
brands sell products.
Create a company profile
Your first step is to create a business account on
Instagram. It gives the public access to you without having to visit your
website. It also helps to post promotions or announcements. Registration gives
you access to analytics. You will need them to measure the performance of your
marketing activities.
Increase your audience base.
You need the right
audience for the best conversion rate. A large number of people need to view
and interact with your content. There is a lot of competition on Instagram.
Attracting followers can be difficult, but there are effective ways.
Start with your existing customers and encourage them to
follow you on Instagram.
Give some promotions or discounts so that they can actively
participate.
Place relevant badges on your website to promote your
Instagram profile.
Keep an eye on profiles that have similar products to you.
The next step is to follow people who are already on this
particular profile. With interesting or relevant content, they will have no
problem following you.
Focus on creative and existing content.
Instagram's population is mostly young people. Based on age,
Instagram followers are: -
• 13 to 17 years - 5%
• 18 to 24 years - 19%
• 24 to 34 years - 40%
• 35 to 44 years - 23%
• 45 to 54 years - 7%
• 55 to 64 years - 1%
• Over 65 years - 1%
Targeting the little ones requires a lot of creativity. You
need to show why your product is special. Such groups do not have the patience
for much text. Invest in good-quality images that showcase your products. It
also helps to show how your products will add value to their lives. If you want
to increase the followers. Buy Instagram followers at a very cheap rate.
Keep up with the posts
The consistency of publishing is a challenge that many
marketers face. Posting content once or twice a day can be a daunting task. Try
to be consistent in the posts. Random placement can make people lose interest
in what you say.
Not many posts need to translate engagement. Bombing people
with messages can discourage them. Schedule posts so that listeners know when
they can expect content. Scheduling also allows for high-quality posts that can
increase engagement.
Use Instagram Stories
The content of Instagram Stories is active only 24 hours a
day. Most Instagram followers will look at Instagram Stories before heading to
regular posts. This provides a great opportunity to view different content.
They can be pictures, videos, or short promotional text. Also, you have no limit
to the number of stories you can post.
Live Streams for lead generation.
Livestreams are exciting and allow for real-time
connections. When you broadcast, people can comment, share, or like your
content. Use live streams for product demonstrations. It is also an opportunity
to present the faces behind the team. Buy Instagram followers to boost up your business.
Save money with user-generated content (UGC)
User-generated content affects the trust of the audience. It
enhances communication and is a great way to achieve conversions. Most
importantly, you don't have to spend money to get that kind of content. Of
course, if you have some extra cash, run promotions. This increases the
likelihood of public participation. Still, do you need any persuasion? Check
out these statistics on UGC.
A business can get 28% more engagement with UGC.
• Website return rate reaches 28%
Up to 48% of consumers use UGC to discover new products.
• 84% of millennials rely on UGC to
decide whether or not to buy something. Instagram has been a breeding ground
for thousands of years. So you can't miss such an opportunity to reach them.
Final thoughts
We've reviewed some of the best Instagram marketing tips you
can't miss. However, we have barely scratched the surface with the capacity
available on the platform. Instagram is perfect for smart marketers. Articles
like these are a good place to start your research on the best marketing
platforms. To buy Instagram followers, contact us at Best SMM Panel
